Bangalore-based Metro Cash & Carry (MC&C), India, one of the global leaders in self-service business-to-business wholesale, has now entered Ludhiana, Punjab, by setting up a wholesale distribution centre there. Restaurants in Bangalore has Great Business .This will be its seventh outlet in the county. The company made an investment of approximately Rs 60 crore for the Ludhiana wholesale centre. It is spread over four acres and has a selling space of approximately 60,000 sq. feet. The centre offers a tailored assortment of over 10,000 articles (food and non-food) to business customers in Ludhiana, including hotels, restaurants, caterers, traders and small offices.Our Ludhiana wholesale centre will offer customized solutions to meet business needs of the market. We tailor our assortment to the needs of our registered business customers and most of our products are sourced from the local suppliers," said Rajeev Bakshi, managing director, Metro Cash & Carry, India. The wholesale centre will be open from 6:00 am to 10:00 pm for the convenience of its professional customers, he informed.MC & C will also conduct training programmes to support various target groups including traders, chefs, restaurant owners, caterers and dhabas."Through these initiatives we aim to build a platform for engagement with our customers in Punjab," Bakshi said. The Metro's customer centric approach is based on offering complete solutions not just for products, but also for customers through customized services and special loyalty benefits. In order to meet customer expectations, it has re-built the assortment with Punjab customers, increased focus on sourcing products locally, and ensuring easy availability and other services like delivery through third party. Metro Bandhan is one such exclusive loyalty programme, offering a range of privileges and value-added services to regular customers.It rewards regular customers for purchases made, through specialized services and by helping them grow their business. It has also conducted some customer engagement programmes for each customer group in Punjab. This includes the recently launched "Dhaba support" programme to help dhabas become more competitive and customer-friendly. Under this programme, Metro has trained dhaba owners on issues such as stocking, cleanliness and personal hygiene. The "Metro Trader Support and Partnership" programme was organised for traders recently and another programme called Chefology, a training and knowledge sharing programme, was held for the HoReCa (hotels, restaurants and caterers) segment. The company plans to organise several such training programmes consistently in the future.Click here for Indian Bangalore Restaurants. Metro Cash & Carry entered the Indian market in 2003. The company already has six wholesale distribution centres, including two each in Bangalore and Hyderabad, and one each in Mumbai and Kolkata. Each wholesale centre creates over 150 direct and 150 indirect job opportunities in the state.
Source "Fbnews.com"
Source "Fbnews.com"
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